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Positive portrayals of men in ads boost brand equity and salesKantar

Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

13 Nov 2024

Source: © Cottonbro Studio There is uncertainty for advertisers on TikTok as the platform's future hangs in the balance with Trump’s return to power

Uncertainty for TikTok advertisers with Trump’s return to power

8 Nov 2024

More news

What does ESG mean? Two business scholars explain what environmental, social and governance standards and principles are

ESG & Sustainability

What does ESG mean? Two business scholars explain what environmental, social and governance standards and principles are

Luciana Echazú and Diego C. Nocetti 16 Jan 2023

MTN Ghana hit with bill of $773m for back taxes

Telecoms & Networks

MTN Ghana hit with bill of $773m for back taxes

16 Jan 2023

Source: ©marushy via

Trends

Top 10 global consumer trends revealed for 2023 - Euromonitor

16 Jan 2023

Health & Beauty

P&G to acquire textured haircare brand Mielle Organics

16 Jan 2023

Chinese workers on Africa's infrastructure projects: the link with host political regimes

Infrastructure & Utilities

Chinese workers on Africa's infrastructure projects: the link with host political regimes

Pippa Morgan and Andrea Ghiselli 12 Jan 2023

#BizTrends2023: Changing the narrative and language used around climate finance

Trends

#BizTrends2023: Changing the narrative and language used around climate finance

Rendani Nenguda 12 Jan 2023

Pietro Beccari named Louis Vuitton CEO in major LVMH management shakeup

Fashion & Homeware

Pietro Beccari named Louis Vuitton CEO in major LVMH management shakeup

11 Jan 2023

Why Ghana relies heavily on used cars

Commercial & Industrial

Why Ghana relies heavily on used cars

Festival Godwin Boateng, Jacqueline M Klopp 11 Jan 2023

Congo beer factory a beacon in region rocked by rebels

FMCG

Congo beer factory a beacon in region rocked by rebels

Sonia Rolley 11 Jan 2023

#BizTrends2023: Africa real estate trends to watch out for in 2023

Trends

#BizTrends2023: Africa real estate trends to watch out for in 2023

Tilda Mwai 10 Jan 2023

Source: ©Andriy Popov -

Trends

Tech convergence a disruptive trend for retail in 2023

10 Jan 2023

Source: ©monticello via

Commodities & Fairtrade

World food prices dip by 1.9% in December

10 Jan 2023

#BizTrends2023: How to win in sub-Saharan Africa's retailing landscape

Trends

#BizTrends2023: How to win in sub-Saharan Africa's retailing landscape

Christele Chokossa 9 Jan 2023

L'Oréal unveils inclusive beauty tech at CES for persons with limited mobility

Health & Beauty

L'Oréal unveils inclusive beauty tech at CES for persons with limited mobility

9 Jan 2023

Amazon to eliminate just over 18,000 roles

Technology

Amazon to eliminate just over 18,000 roles

6 Jan 2023

Africa's changing shopping trends allow e-tailers to meet evolving expectations

Trends

Africa's changing shopping trends allow e-tailers to meet evolving expectations

Darijan Boškovic 5 Jan 2023

COP27 in review: climate talks delivered big gains for Africa, but also several challenges

Climate Change

COP27 in review: climate talks delivered big gains for Africa, but also several challenges

Saskia Werners and Olasunkanmi Habeeb Okunola 5 Jan 2023

Victoria's Secret concludes acquisition of intimates retailer Adore Me

Fashion & Homeware

Victoria's Secret concludes acquisition of intimates retailer Adore Me

5 Jan 2023

Source: ©ammentorp via

Technology

The metaverse offers challenges and possibilities for the future of the retail industry

Omar H. Fares 4 Jan 2023

Italy's Eni sets up sustainable transport services company

Transport

Italy's Eni sets up sustainable transport services company

Francesca Landini 3 Jan 2023

Dubai influences, chefs to showcase dairy butter journey from farm to plate

Food Services

Dubai influences, chefs to showcase dairy butter journey from farm to plate

29 Dec 2022

Adjusting the intensity of farming can help address climate change

Research & Development

Adjusting the intensity of farming can help address climate change

Derek Lynch 29 Dec 2022

Uganda coffee exports drop 15%, hurt by drought

Agro-processing

Uganda coffee exports drop 15%, hurt by drought

Elias Biryabarema 28 Dec 2022

Climate-conscious design: The Cool House in Bharuch, Gujarat

Architecture & Design

Climate-conscious design: The Cool House in Bharuch, Gujarat

23 Dec 2022

Is the global housing market about to crash?

Residential Property

Is the global housing market about to crash?

Ari Birnbaum and Mohamad Hassan Shahrour 23 Dec 2022

Ghana to default on most external debt as economic crisis worsens

Economy

Ghana to default on most external debt as economic crisis worsens

Christian Akorlie and Cooper Inveen 20 Dec 2022

Image supplied. Felix Abely (L) and Joseph Sandu (R), Best Fintech Journalists of the Year

Education

First African journalists graduate from fintech-focused journalism programme

19 Dec 2022

World Bank's IFC sees 'huge' potential to boost investment in Africa

Markets & Investment

World Bank's IFC sees 'huge' potential to boost investment in Africa

Andrea Shalal 19 Dec 2022

Source: Supplied

E-commerce

Senegal's Kwely launches made-in-Africa wholesale marketplace

19 Dec 2022

Luisa Ortega named new president of Cola-Cola's Africa business

FMCG

Luisa Ortega named new president of Cola-Cola's Africa business

14 Dec 2022