All contributor articles in Ghana

Source: © NBC News The Toys R Us made with generative video was depressing but that will change and fast

AI in Advertising

AI in Advertising: Entering the wonderful world of generative video... or not

Jarred Cinman 5 hours

Where have Adland's mavericks gone?

Digital

Where have Adland's mavericks gone?

Shaune Jordaan, Hoorah Digital 21 Nov 2024

Graham Cruikshanks, "This is Africa: Distinctiveness is our super power"

Branding

Graham Cruikshanks, "This is Africa: Distinctiveness is our super power"

Graham Cruikshanks 19 Nov 2024

Advertising

Bravado uses AI to supercharge Nedbank’s brand

Bongani Chinkanda, Brave Group 19 Nov 2024

#OrchidsandOnions: GWM appeals to hardcore 4x4 consumers with Chuck Norris-inspired ad

#OrchidsandOnions

#OrchidsandOnions: GWM appeals to hardcore 4x4 consumers with Chuck Norris-inspired ad

Brendan Seery 18 Nov 2024

Fandom is dead, welcome to Fancom

Marketing

Fandom is dead, welcome to Fancom

Struan Campbell, Levergy 15 Nov 2024

Source: ArthurHidden via

Agriculture

Land reform can work: Prioritising rural economic development and inclusive change

Peter Setou 13 Nov 2024

#OrchidsandOnions: Spar reminds us why we're special with Christmas ad

#OrchidsandOnions

#OrchidsandOnions: Spar reminds us why we're special with Christmas ad

Brendan Seery 11 Nov 2024

Harnessing the power of SEO: Revitalise your newsroom for increased media attention

Digital

Harnessing the power of SEO: Revitalise your newsroom for increased media attention

Sasha Kupritz, TenacityPR 8 Nov 2024

Source: Reuters.

Markets & Investment

Trump's approach to global trade: Market uncertainties rise

Andre Cilliers 7 Nov 2024

Source: Reuters.

Markets & Investment

Post-Trump election: Emerging economies on edge

Raymond Parsons 7 Nov 2024

Source: © 123rf Vincent Maher, CEO at True I/O, gives seven lessons from AI creative optimisation

AI in Advertising

AI in Advertising Part 2 of 3: Seven lessons from AI creative optimisation in SA

Vincent Maher 5 Nov 2024

Source: © 123rf This month VML's strategy director Antonio Petra gives a practical guide to using AI to improve the way your agency operates with your clients and internally

AI in Advertising

AI in Advertising Part 1 of 3: How to transform agency workflows with AI

Antonio Petra 4 Nov 2024