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Warc: “Podcasts are having a moment" - but popularity not translating into ad revenue

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These five trends will change business in Africa in 2020

These five trends will change business in Africa in 2020

Pieter Bensch 12 Dec 2019

Image source: Gallo/Getty.

Experts meet to validate AfCFTA Business Index

11 Dec 2019

Image source: Gallo/Getty.

AfDB launches coding centres of excellence across Africa

6 Dec 2019

Effective Use of Tech shortlist announced for Warc Media Awards 2019

Effective Use of Tech shortlist announced for Warc Media Awards 2019

4 Dec 2019

Credit: Kasi.

Tanzania consumer confidence drops to its lowest in 2019

4 Dec 2019

10 questions to ask the marketing director

10 questions to ask the marketing director

mike broom 3 Dec 2019

Image source: Gallo/Getty.

Africa should focus on industrialisation. Free trade will follow

Michael E Odijie 27 Nov 2019

#AskAfrikaAhaMoment: The brand loyalty shift explained

Leigh Andrews 21 Nov 2019

African multinationals bring home much more than profits

African multinationals bring home much more than profits

Danson Kimani and Geofry Areneke 20 Nov 2019

Study examines engagement boosting on platforms

Study examines engagement boosting on platforms

19 Nov 2019

Africa has the potential to be an economic powerhouse

Africa has the potential to be an economic powerhouse

18 Nov 2019

Image source: Gallo/Getty.

Peace in the Horn of Africa leads to economic recovery

14 Nov 2019

Image source: Gallo/Getty.

Putting the 'me' in Africa's media and entertainment industry

13 Nov 2019

Workers pack coffee sachets at the Dormans coffee factory in Nairobi, Kenya. Credit: The Conversation Africa/EPA/Daniel Irungu.

African countries can't industrialise? Yes, they can

Wim Naudé 13 Nov 2019

Dr Carl Driesener, senior marketing scientist at the Ehrenberg-Bass Institute (EBI) of marketing science in Australia explaining the 5 steps to becoming a smarter target marketer at Spark Media's recent event.

5 steps to becoming a smarter target marketer

Leigh Andrews 8 Nov 2019

Image source: Gallo/Getty.

Achieving Africa's development goals

4 Nov 2019

Africa University.

Innovation hub to promote research, protect IP

31 Oct 2019

Image source: Gallo/Getty.

The digital dash for Africa

25 Oct 2019

Women of Africa: Changing lifestyles, unchanged (core) values

Women of Africa: Changing lifestyles, unchanged (core) values

Ndeye Diagne, Kantar 25 Oct 2019

African boom in investment in communications infrastructure

African boom in investment in communications infrastructure

23 Oct 2019

Image source: Gallo/Getty.

Africa's digital agenda is all about growth and jobs

21 Oct 2019

Image credit: Glenn Carstens-Peters on Unsplash.

Egta, The Global TV Group release TV Charter on transparency in ad measurement

21 Oct 2019

Africa's informal sector can contribute to the formal economy

Africa's informal sector can contribute to the formal economy

Laurent Lamothe 18 Oct 2019

Social media platforms and online video set to consolidate their dominance in advertising in 2020

Social media platforms and online video set to consolidate their dominance in advertising in 2020

Kantar 17 Oct 2019

Data technology driving agility in retail

Data technology driving agility in retail

Lauren Hartzenberg 15 Oct 2019

West Africa build gathers pace for The Conversation Africa

West Africa build gathers pace for The Conversation Africa

Alexandra Storey, Caroline Southey, Lyrr Thurston 15 Oct 2019

Image source: Gallo/Getty.

Global uncertainty continues to slow growth in Africa's economies

11 Oct 2019

The reason AI can predict consumer behaviour

The reason AI can predict consumer behaviour

Vian Chinner 11 Oct 2019

Image source: Gallo/Getty.

UN enlists influencers to drive Africa's development agenda

10 Oct 2019

Image source: Gallo/Getty.

Africa Wired: Artificial intelligence offers benefits for Africa

10 Oct 2019

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Image source: Gallo/Getty.

Marketing & MediaExperts meet to validate AfCFTA Business Index

11 Dec 2019

Image source: Gallo/Getty.

Marketing & MediaAfDB launches coding centres of excellence across Africa

6 Dec 2019

Effective Use of Tech shortlist announced for Warc Media Awards 2019

Marketing & MediaEffective Use of Tech shortlist announced for Warc Media Awards 2019

4 Dec 2019

Credit: Kasi.

Marketing & MediaTanzania consumer confidence drops to its lowest in 2019

4 Dec 2019

10 questions to ask the marketing director

Marketing & Media10 questions to ask the marketing director

mike broom 3 Dec 2019

Image source: Gallo/Getty.

Marketing & MediaAfrica should focus on industrialisation. Free trade will follow

Michael E Odijie 27 Nov 2019

Marketing & Media#AskAfrikaAhaMoment: The brand loyalty shift explained

Leigh Andrews 21 Nov 2019

African multinationals bring home much more than profits

Marketing & MediaAfrican multinationals bring home much more than profits

Danson Kimani and Geofry Areneke 20 Nov 2019

Study examines engagement boosting on platforms

Marketing & MediaStudy examines engagement boosting on platforms

19 Nov 2019

Africa has the potential to be an economic powerhouse

Marketing & MediaAfrica has the potential to be an economic powerhouse

18 Nov 2019

Image source: Gallo/Getty.

Marketing & MediaPeace in the Horn of Africa leads to economic recovery

14 Nov 2019

Image source: Gallo/Getty.

Marketing & MediaPutting the 'me' in Africa's media and entertainment industry

13 Nov 2019

Workers pack coffee sachets at the Dormans coffee factory in Nairobi, Kenya. Credit: The Conversation Africa/EPA/Daniel Irungu.

Marketing & MediaAfrican countries can't industrialise? Yes, they can

Wim Naudé 13 Nov 2019

Dr Carl Driesener, senior marketing scientist at the Ehrenberg-Bass Institute (EBI) of marketing science in Australia explaining the 5 steps to becoming a smarter target marketer at Spark Media's recent event.

Marketing & Media5 steps to becoming a smarter target marketer

Leigh Andrews 8 Nov 2019

Image source: Gallo/Getty.

Marketing & MediaAchieving Africa's development goals

4 Nov 2019

Africa University.

Marketing & MediaInnovation hub to promote research, protect IP

31 Oct 2019

Image source: Gallo/Getty.

Marketing & MediaThe digital dash for Africa

25 Oct 2019

Women of Africa: Changing lifestyles, unchanged (core) values

Marketing & MediaWomen of Africa: Changing lifestyles, unchanged (core) values

Ndeye Diagne, Kantar 25 Oct 2019

African boom in investment in communications infrastructure

Marketing & MediaAfrican boom in investment in communications infrastructure

23 Oct 2019

Image source: Gallo/Getty.

Marketing & MediaAfrica's digital agenda is all about growth and jobs

21 Oct 2019

Image credit: Glenn Carstens-Peters on Unsplash.

Marketing & MediaEgta, The Global TV Group release TV Charter on transparency in ad measurement

21 Oct 2019

Africa's informal sector can contribute to the formal economy

Marketing & MediaAfrica's informal sector can contribute to the formal economy

Laurent Lamothe 18 Oct 2019

Social media platforms and online video set to consolidate their dominance in advertising in 2020

Marketing & MediaSocial media platforms and online video set to consolidate their dominance in advertising in 2020

Kantar 17 Oct 2019

Data technology driving agility in retail

RetailData technology driving agility in retail

Lauren Hartzenberg 15 Oct 2019

West Africa build gathers pace for The Conversation Africa

Marketing & MediaWest Africa build gathers pace for The Conversation Africa

Alexandra Storey, Caroline Southey, Lyrr Thurston 15 Oct 2019

Image source: Gallo/Getty.

Marketing & MediaGlobal uncertainty continues to slow growth in Africa's economies

11 Oct 2019

The reason AI can predict consumer behaviour

ICTThe reason AI can predict consumer behaviour

Vian Chinner 11 Oct 2019

Image source: Gallo/Getty.

Marketing & MediaUN enlists influencers to drive Africa's development agenda

10 Oct 2019

Image source: Gallo/Getty.

Marketing & MediaAfrica Wired: Artificial intelligence offers benefits for Africa

10 Oct 2019

Recreating narratives about Africa's economic and cultural significance

Marketing & MediaRecreating narratives about Africa's economic and cultural significance

8 Oct 2019

Africa is hell

Marketing & MediaAfrica is hell

Ndeye Diagne, Kantar 8 Oct 2019

Image source: Gallo/Getty.

Marketing & MediaAfrica is ripe for investment

Julien Fouriot 4 Oct 2019

Know your business inside out with a Biz Office

Marketing & MediaKnow your business inside out with a Biz Office

Bizcommunity.com 2 Oct 2019

Image source: Gallo/Getty.

Marketing & MediaCreating a shared vision for Africa

2 Oct 2019

TV leads ad investment for food and soft drinks while the rest shifts online - finds Warc

Marketing & MediaTV leads ad investment for food and soft drinks while the rest shifts online - finds Warc

2 Oct 2019

Image source: Gallo/Getty.

Marketing & MediaAfrican economies with greatest potential for trade growth

1 Oct 2019

Image credit: Mika Baumeister on Unsplash.

Marketing & MediaWarc, Nielsen collaborate on newly-relaunched Warc Data

1 Oct 2019

Kojo Annan.

Marketing & MediaSupport Africa's agenda for transformation

30 Sep 2019

United Nations SDG publication released this week.

Marketing & MediaUnited Nations sounds warning on achieving SDGs

27 Sep 2019

Image source: Gallo/Getty.

Marketing & MediaHow partnerships can help Africa achieve UN SDGs

26 Sep 2019

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