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Coca-Cola's iconic Holiday Magic advert created by AI leaves fans feeling sick

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Warc and TikTok's connect media report tells brands to focus on relevance

3 days

Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

13 Nov 2024

More news

Africa 2017 launches.

Trade and investment focus at Africa 2017

3 Aug 2017

What kind of business leaders does Africa need?

What kind of business leaders does Africa need?

Dr Hischam El-Agamy 2 Aug 2017

Ghana's AGOA strategy aims to boost growth

Ghana's AGOA strategy aims to boost growth

2 Aug 2017

Five rookie marketing mistakes that could impact your brand's credibility

Shae Leigh 28 Jul 2017

Digital marketing and dark social traffic

Digital marketing and dark social traffic

Charlie Stewart 28 Jul 2017

António Guterres.

‘Learn from and work with Africa'

25 May 2017

Risks for Africa growth from Brexit and China's economic downturn

Risks for Africa growth from Brexit and China's economic downturn

5 Apr 2017

Bamako, Mali. © Thomas Dutour via

Rags, not riches, defining Africa's urban explosion

24 Mar 2017

Insel joins Dentsu Aegis Network

Dentsu 22 Mar 2017

African alliance to strengthen economic corridors

17 Feb 2017

Eight startup marketing strategies that always work

Lisa Griffin 17 Feb 2017

No-frills hotel chain woos business travellers in East Africa

13 Feb 2017

Major airlines reject re-routes during Abuja airport closure

10 Feb 2017

58m travellers for Africa in 2016

6 Feb 2017

German-African business summit opens this week

6 Feb 2017

Africa is relevant, says President Faure, calling for UN reforms

31 Jan 2017

Dar es Salaam, Tanzania. Image by 123RF

ECA, NEPAD launch investors' guide for Africa infrastructure

18 Jan 2017

Third annual WiSci girls STEAM camp in Malawi

Third annual WiSci girls STEAM camp in Malawi

17 Jan 2017

Biggest hotel acquisition in Sub-Saharan Africa

Biggest hotel acquisition in Sub-Saharan Africa

12 Jan 2017

How to take advantage of opportunities under AGOA

14 Dec 2016

Increase in activity of Moroccan, French companies in Sub-Saharan Africa

14 Dec 2016

ECA urges Africa to push ahead with Continental Free Trade Area

8 Dec 2016

Morocco uses business diplomacy to win friends in Africa

6 Dec 2016

First ever Africa Trade Week Opens in Addis Ababa

First ever Africa Trade Week Opens in Addis Ababa

2 Dec 2016

Divergent consumer confidence in Ghana and Nigeria

Divergent consumer confidence in Ghana and Nigeria

28 Nov 2016

An integrated approach to Africa's development goals

1 Nov 2016

Conciliating sustainable development and growth: implications for Africa

Conciliating sustainable development and growth: implications for Africa

31 Oct 2016

The Internet of Things will change the world

28 Oct 2016

UK aid vision for the continent

27 Oct 2016

Pay as you go solar power

Pay-as-you-go solar power growth in Africa

Tom Jackson 24 Oct 2016

More news

What kind of business leaders does Africa need?

What kind of business leaders does Africa need?

Dr Hischam El-Agamy 2 Aug 2017

Ghana's AGOA strategy aims to boost growth

Ghana's AGOA strategy aims to boost growth

2 Aug 2017

Five rookie marketing mistakes that could impact your brand's credibility

Shae Leigh 28 Jul 2017

Digital marketing and dark social traffic

Digital marketing and dark social traffic

Charlie Stewart 28 Jul 2017

António Guterres.

‘Learn from and work with Africa'

25 May 2017

Risks for Africa growth from Brexit and China's economic downturn

Risks for Africa growth from Brexit and China's economic downturn

5 Apr 2017

Bamako, Mali. © Thomas Dutour via

Rags, not riches, defining Africa's urban explosion

24 Mar 2017

Insel joins Dentsu Aegis Network

Dentsu 22 Mar 2017

African alliance to strengthen economic corridors

17 Feb 2017

Eight startup marketing strategies that always work

Lisa Griffin 17 Feb 2017

No-frills hotel chain woos business travellers in East Africa

13 Feb 2017

Major airlines reject re-routes during Abuja airport closure

10 Feb 2017

58m travellers for Africa in 2016

6 Feb 2017

German-African business summit opens this week

6 Feb 2017

Africa is relevant, says President Faure, calling for UN reforms

31 Jan 2017

Dar es Salaam, Tanzania. Image by 123RF

ECA, NEPAD launch investors' guide for Africa infrastructure

18 Jan 2017

Third annual WiSci girls STEAM camp in Malawi

Third annual WiSci girls STEAM camp in Malawi

17 Jan 2017

Biggest hotel acquisition in Sub-Saharan Africa

Biggest hotel acquisition in Sub-Saharan Africa

12 Jan 2017

How to take advantage of opportunities under AGOA

14 Dec 2016

Increase in activity of Moroccan, French companies in Sub-Saharan Africa

14 Dec 2016

ECA urges Africa to push ahead with Continental Free Trade Area

8 Dec 2016

Morocco uses business diplomacy to win friends in Africa

6 Dec 2016

First ever Africa Trade Week Opens in Addis Ababa

First ever Africa Trade Week Opens in Addis Ababa

2 Dec 2016

Divergent consumer confidence in Ghana and Nigeria

Divergent consumer confidence in Ghana and Nigeria

28 Nov 2016

An integrated approach to Africa's development goals

1 Nov 2016

Conciliating sustainable development and growth: implications for Africa

Conciliating sustainable development and growth: implications for Africa

31 Oct 2016

The Internet of Things will change the world

28 Oct 2016

UK aid vision for the continent

27 Oct 2016

Pay as you go solar power

Pay-as-you-go solar power growth in Africa

Tom Jackson 24 Oct 2016

Cautious optimism for investors in Africa hotel sector

12 Oct 2016

Marriott International expands

Marriott International rapidly expands its footprint across Africa

12 Oct 2016

Big business opportunities ahead for Africa - McKinsey

16 Sep 2016

Nigeria says to borrow from World Bank, China, Japan

12 Sep 2016

AU, AFRIMA release full nominees list for public vote

AU, AFRIMA release full nominees list for public vote

9 Sep 2016

ECA Monthly stats report

ECA launches monthly Africa economic and social data

6 Sep 2016

B2B networking platform for fashion industry

6 Sep 2016

Ringier team, Lagos

Internship programme launches with Africa Leadership University

1 Sep 2016

Minor Hotels sees further growth potential for its brands in Africa

1 Sep 2016

Japan PM pledges to invest USD30bn in Africa by 2018

30 Aug 2016

Gender inequality costs Africa USD95bn a year - UN

30 Aug 2016

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