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CSEP

Does anyone know how one becomes a Certified Special Events Professional through ISES if you DON'T live in JHB? 27 Apr 2005

Professional versus community

What are the main differences between a professional event and a community event? 25 Apr 2005

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Golf GTI Commercial

I think it's fantastic but there seems to be a definite divide between those that love it and those that don't. The commercial in question is the one where the guy is 'driving' a drum set and in the reflection of a building we see the new GTi. 22 Apr 2005

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The Loeries in Margate

What do you think of The Loeries Committee choosing Margate as the venue for The Loerie Awards, 15-16 October 2005? 19 Apr 2005

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Are SA's top creative shops 'borrowing' ideas?

It would appear that some of SA's leading creative teams are 'recreating' European ideas that have already received acclaim for different brands. 18 Apr 2005

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Local radio stations in trouble?

On SAFM last Sunday, Jeremy Maggs was discussing with two gentlemen from the SABC a new concept by the state broadcaster. What was said (in a nutshell) is that SABC will be using a new method where broadcasting splits at a certain time. Confused? Please bear with me. 13 Apr 2005

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Dodgy celebrities

Paris Hilton, the internet sex chick on the front cover of Seventeen? 11 Apr 2005

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Don't go behind your agency's back OR ELSE!!!

You have a great opportunity for a client to advertise, you sell it to the agency BUT does your agency really sell it to the client? 11 Apr 2005

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Unreliable Printers

Is it the norm???Why is it that printers promise you the moon and stars, yet never seem to deliver the quality you were assured from their "mission statement" behind the receptionist's desk or on the deadline you were assured will be met!? 7 Apr 2005

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Incentive based compensation models

When marketing is effective, turnover should increase, and we would like to reward our Marketing Manager based on this. Does anyone have any suggestions on the best way to structure these kind of packages? 6 Apr 2005

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Losing faith in the ASA

The ASA has a very important role to play - what happens when both consumers and advertisers lose faith in it? 31 Mar 2005

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What is it with the terrible ads on YFM?

I'm an avid listener of YFM and the standard of their ads keeps dropping, what's going on? 31 Mar 2005

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Is customer service dead and buried in SA?

Was it ever even there and when one complains to a call centre, are one's complaints ever relayed to the MD or someone in authority because I'm gatvol of shouting for service?! 30 Mar 2005

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New Chevrolet Lumina SS commercial is ... shocking?

What is the purpose of producing a commmercial for a 'flagship' model of an Automotive brand, that is absolutley terrible? 30 Mar 2005

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Public Service Announcements on TV

Are they supposed to be this pathetic? 29 Mar 2005

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ASA decision an early April Fool's joke?

The Advertising Standards Authority has banned the Sasol rugby ad for misrepresenting the origins of the game. 28 Mar 2005

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Making fun of Indians

Why are so many adverts (both visual and audio) making fun at Indians? 24 Mar 2005

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The Human Brand

Are the creators and custodians of brands in touch with their own humanity? 24 Mar 2005

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South African movies we WANT to watch...

How about movies with subject matter that doesn't necessarily have to do with political issues/racial issues/white guilt issues or Leon Shuster's ridiculous amateurish attempts at cinema? 23 Mar 2005

Proudly South African, totem poles and all

Is it just me, or is it a little odd seeing the Proudly South African logo next to all the native american imagery on the Spur ads? 22 Mar 2005

Viva intenet radio

What does internet delivery of entertainment mean for our local industries? Can and do we compete? 22 Mar 2005

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Marketing graduates dilemma

I have no experience, but want to start. Companies are so closed up. 22 Mar 2005

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Banning of Getz ad

The Getz ad featuring a young woman telling her date to forget dinner and a movie (because, it is implied, she wants to get on with having sex with him) has reportedly been banned by the ASA. 22 Mar 2005

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Advertising = addiction

People stereotypically equate working in the ad industry to having an addiction of some kind, be it the much-loved nose-candy or borderline alcoholism... 21 Mar 2005

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The new OXY add really gets the message across loud and clear

That add gives me the shivers. Even thinking about it just makes my whole body shiver. Its really disgusting. I can't standing the crab flipping on her forehead. That is so Yuk. 17 Mar 2005

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Marketers vs. Creatives

There is a big debate between marketers and creatives, and the basic concept: Is imagination more important than knowledge. 16 Mar 2005

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Are our ads still using apartheid to sell their products?

The latest corn flakes ad really makes me wonder what the real point is? Are they indirectly saying that the white kids get to eat them, and the blacks get to use the empty boxes? 16 Mar 2005

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What does it take to become the best in marketing and branding?

I'm joining a big corporate at their marketing division coming from a journalism background and a little bit of events organising. 16 Mar 2005

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Citroen C4 'Robot' ad

The 'new' Citroen C4 ad really got my attention. The ad starts with some vibey music and the car converting into a robot. 15 Mar 2005

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The latest print for Hansa beer is racist

Categorising and profiling beer drinkers by skin colour is racist and hardly scientific marketing demarcation. 14 Mar 2005

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