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Franklin Ozekhome is a strategic planner, trendspotter and student of culture and brands. He is the chief strategy officer at Identiture, a New York-based sensory branding and future design firm that offers business intelligence, strategic planning and sensory mapping services to small businesses. A leading authority and keynote speaker on brand marketing, consumer trends, and Nigerian marketnomics, he was recently nominated by The Future Awards as 2010 Business Professional of the Year. Ozekhome previously held senior roles at InsightGrey and McCann Erickson, and has spent over a decade advising leading companies and brands. Follow his rants on Twitter @donniefranklin and @tantrums or contact him at www.franklinozekhome.com.