Louise Burgers (previously Marsland) is Founder/Content Director: SOURCE Content Marketing Agency. Louise is a Writer, Publisher, Editor, Content Strategist, Content/Media Trainer. She has written about consumer trends, brands, branding, media, marketing and the advertising communications industry in SA and across Africa, for over 20 years, notably, as previous Africa Editor: Bizcommunity.com; Editor: Bizcommunity Media/Marketing SA; Editor-in-Chief: AdVantage magazine; Editor: Marketing Mix magazine; Editor: Progressive Retailing magazine; Editor: BusinessBrief magazine; Editor: FMCG Files newsletter. Web: www.sourceagency.co.za.
Marketing & Media #TRENDING: Why the PR industry needs to hire journalists and editorsLouise Burgers 21 Oct 2016 Marketing & Media #TRENDING: Canadian campaign gives US neighbours "virtual hugs"Louise Burgers 19 Oct 2016 Marketing & Media #TRENDING: What does it take to be a "breakthrough" brand?Louise Burgers 8 Aug 2016 Marketing & Media Interbrand identifies the global 'Breakthrough Brands' disrupting marketsLouise Burgers 5 Aug 2016 Marketing & Media #TRENDING: How creatives can lead us to a circular economyLouise Burgers 8 Jul 2016 Marketing & Media #TRENDING: What do an umbrella, a shark and a house plant have in common?Louise Burgers 20 Jun 2016 Marketing & Media [Shopper Marketing] Brand groupies and the death of frictionLouise Burgers 6 Jun 2016 Marketing & Media [Shopper Marketing] Menlyn Park raises stakes in retail innovationLouise Burgers 1 Jun 2016 Marketing & Media [Shopper Marketing] Customers gravitate to the 'Third Place'Louise Burgers 31 May 2016 |