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Mastering marketing basics for medium to large businesses

Marketing

Mastering marketing basics for medium to large businesses

Issued by Hoorah Digital 1 day

Source: © 123rf The 20th edition of the Sunday Times GenNext Awards winners have been announced

Youth Marketing

Sunday Times GenNext Awards crowns the coolest of the cool crowd

1 day

(image supplied)

Marketing

Warc and TikTok's connect media report tells brands to focus on relevance

1 day

Graham Cruikshanks, "This is Africa: Distinctiveness is our super power"

Branding

Graham Cruikshanks, "This is Africa: Distinctiveness is our super power"

Graham Cruikshanks 2 days

A night of unity and excellence as Saftas18 celebrates South African storytelling

Film & Cinematography

A night of unity and excellence as Saftas18 celebrates South African storytelling

Issued by Litha Communications 13 Nov 2024

Marketing

How skater brand Bullyboy found a place in Cape Town's heart through viral campaign

Karabo Ledwaba 13 Nov 2024

Mateen Suliman, Business Development Executive at midnight, the innovation agency of iqbusiness. (Image supplied)

Marketing

Key campaign insight + medium-first execution = Cannes Lion Grand Prix

Mateen Suliman 12 Nov 2024

Shein partners with TikToker Sphokuhle Ntshalintshali for Black Friday Look-Book

Fashion & Homeware

Shein partners with TikToker Sphokuhle Ntshalintshali for Black Friday Look-Book

11 Nov 2024

Source: © 123rf Competition for viewership remains fragmented across various platforms, as multi-platform behaviour highlights high levels of social media interaction while watching television and radio listening

Media

Maps highlights high levels of social media interaction while watching TV and radio listening

Danette Breitenbach 11 Nov 2024

Pick n Pay asap! hosts second live shopping show

E-commerce

Pick n Pay asap! hosts second live shopping show

8 Nov 2024

Source: © Cottonbro Studio There is uncertainty for advertisers on TikTok as the platform's future hangs in the balance with Trump’s return to power

Social Media

Uncertainty for TikTok advertisers with Trump’s return to power

8 Nov 2024

South Africa ignites summer tourism with 'Gimme Summer That Sho’t Left'

Tourism

South Africa ignites summer tourism with 'Gimme Summer That Sho’t Left'

Robin Fredericks 5 Nov 2024

Publishing

African publishing is being revolutionised – report explores trends in 6 countries

Tinashe Mushakavanhu 5 Nov 2024

How customer reviews shape Black Friday buying decisions

Retail Marketing

How customer reviews shape Black Friday buying decisions

Issued by Hellopeter 1 Nov 2024

Who wants to be an influencer? Why influencing is rapidly becoming a mainstream career in SA

Social Media

Who wants to be an influencer? Why influencing is rapidly becoming a mainstream career in SA

Issued by Dentsu 29 Oct 2024

(Image supplied)

Marketing

Seth Godin: Ethical marketing and the importance of real value over short-term attention grabs

Mongezi Mtati 28 Oct 2024

Motsepe Advertising ranks in top 10 Johannesburg agencies

Advertising

Motsepe Advertising ranks in top 10 Johannesburg agencies

Issued by Motsepe Advertising 25 Oct 2024

Trick or treat? Halloween spending set to decline this year

Retail

Trick or treat? Halloween spending set to decline this year

24 Oct 2024

Source: © 123rf Platforms such as Instagram, Facebook and TikTok have become crucial components of the digital advertising landscape

Digital

SA's digital ad revenue hits new all-time high with almost 40% share of overall advertising market

Paula Hulley 24 Oct 2024

Source: © 123rf The results from the MDPMI consumer survey show that online platforms’ influence on news consumption

Media

MDPMI consumer survey shows 77% respondents access news on social media platforms

24 Oct 2024

New Media soars – with 9 gold wins in New York

Marketing

New Media soars – with 9 gold wins in New York

Issued by New Media 24 Oct 2024

Media

Ad evolution: Digital overtakes traditional media

22 Oct 2024

(Image supplied) Ackermans uses AI - Ackermans Intelligence - and toddlers to bring its new campaign life

Advertising

AI and toddlers bring Ackermans' new Baby of the Year competition campaign to life

16 Oct 2024

Source: © Avid Following a settlement, the details of which have not been disclosed, Unilever has been dropped from the lawsuit by X

Advertising

Is Elon Musk winning the legal war or losing the ad battle as Unilever and X settle

Danette Breitenbach 16 Oct 2024

[Free report] Financial Brands TikTok Report 2024: Strategies for success

Social Media

[Free report] Financial Brands TikTok Report 2024: Strategies for success

Issued by Ornico 15 Oct 2024

Source: © Gallo Images SABC presenters were on one of the masterclass panels.

Loeries Creative Week

#Loeries2024: How TikTok and SABC use co-creation to enhance brand loyalty and community

Karabo Ledwaba 10 Oct 2024

Google is finally expanding its premium AI search feature to Chinese smartphone vendors.

Technology

Honor gets Circle to Search nod as Google turns back to China

Lindsey Schutters 10 Oct 2024

#WorldMentalHealthDay2024: TikTok commits to supporting its community's mental well-being

Wellness

#WorldMentalHealthDay2024: TikTok commits to supporting its community's mental well-being

10 Oct 2024

Image source: Jakub Jirsak –

IP Law

The vital role of trade mark attorneys in building and protecting your brand

Alicia van der Walt and Tshireletso Tlholoe 10 Oct 2024

Byte-sized learning: How TikTok is reshaping corporate training

Social Media

Byte-sized learning: How TikTok is reshaping corporate training

Issued by icandi CQ 10 Oct 2024

Source: © 123rf There is evidence of a strong trend of strategic creativity being the magic ingredient

Marketing

Today’s Holy Grail: Strategic creativity

8 Oct 2024

Should your small business join the TikTok revolution?

SMEs

Should your small business join the TikTok revolution?

Ben Bierman, Issued by Business Partners Limited 4 Oct 2024

Cybersecurity company Surfshark’s Naked People campaign in London raised awareness about social media security practices and the exploitation of user data (Image supplied)

Social Media

Surfshark’s Naked People campaign calls out top social media companies for privacy invasions

2 Oct 2024

#Loeries: Discover the future of creativity with award winning creatives and experts at International Seminar of Creativity

Loeries Creative Week

#Loeries: Discover the future of creativity with award winning creatives and experts at International Seminar of Creativity

1 Oct 2024

A year in the life of a Small Agency of the Year finalist

Digital

A year in the life of a Small Agency of the Year finalist

Issued by Arora Online 1 Oct 2024

Understanding Gen Z’s perception of fin-fluencers

Youth Marketing

Understanding Gen Z’s perception of fin-fluencers

Issued by KLA 26 Sep 2024

Vodacom launches R250 cloud-based phone, but no WhatsApp

Hardware

Vodacom launches R250 cloud-based phone, but no WhatsApp

Lindsey Schutters 18 Sep 2024

Advertising

Warc: Spotify's new video ad strategy - a game-changer for multi-media campaigns?

18 Sep 2024

PR & Communications

#Exclusive: Dustin Chick: Enough of the OMGs – it’s time to ask, ‘what now?’

Dustin Chick 18 Sep 2024

Source: © VOA News Meta will ban RT, Rossiya Segodnya and other Russian state media networks from its platforms including Facebook, Instagram, WhatsApp and Threads

Media Freedom

Meta bans Russia state media across all platforms as “covert influence” operations threaten US election

Danette Breitenbach 17 Sep 2024

Tapping into the power of genuine consumer stories

Social Media

Tapping into the power of genuine consumer stories

Issued by Brand Influence 10 Sep 2024

It’s spring – but more importantly, today is #AbsaSmallBizFriday

SMEs

It’s spring – but more importantly, today is #AbsaSmallBizFriday

Issued by NSBC.Africa 6 Sep 2024

Kantar’s Media Reactions 2024 - Marketers pull back on X ad spend

Media

Kantar’s Media Reactions 2024 - Marketers pull back on X ad spend

Issued by Kantar 5 Sep 2024

How to build meaningful iconic brands that are connected to culture

Branding

How to build meaningful iconic brands that are connected to culture

Yasmin Kathoria and Lerato Kgatla, Issued by Kantar 4 Sep 2024

Benson Boone and RAYE join 2024 Global Citizen Festival lineup

Events

Benson Boone and RAYE join 2024 Global Citizen Festival lineup

Issued by OnPoint PR 29 Aug 2024

Trends retailers should consider to stay relevant to Gen Z consumers

Trends

Trends retailers should consider to stay relevant to Gen Z consumers

28 Aug 2024