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Source: © 123rf Vincent Maher, CEO at True I/O, gives seven lessons from AI creative optimisation

AI in Advertising

AI in Advertising Part 2 of 3: Seven lessons from AI creative optimisation in SA

Vincent Maher 15 minutes

Source: © 123rf This month VML's strategy director Antonio Petra gives a practical guide to using AI to improve the way your agency operates with your clients and internally

AI in Advertising

AI in Advertising Part 1 of 3: How to transform agency workflows with AI

Antonio Petra 22 hours

Global triumphs as LIA 2024 honours Middle Eastern agencies

Advertising

Global triumphs as LIA 2024 honours Middle Eastern agencies

1 day

How AAA prepares students for the future of advertising

Education

How AAA prepares students for the future of advertising

Issued by AAA School of Advertising 24 Oct 2024

8 Cannes Lions! Insights from working on a global award-winning campaign

Advertising

8 Cannes Lions! Insights from working on a global award-winning campaign

Issued by Neto+Shookan 23 Oct 2024

Source: © WPP Despite third-quarter results showing a strong performance from GroupM and WPP's winning of the Amazon media account, the network's expectations for the full year remain unchanged

Advertising

Strong Q3 performance for WPP; full year expectations remain unchanged

23 Oct 2024

Suhana Gordhan of LoveSong to lead Radio & Audio at The One Show 2025

Advertising

Suhana Gordhan of LoveSong to lead Radio & Audio at The One Show 2025

23 Oct 2024

The ads have both been seen as racially charged. Source: Heinz.

Advertising

Heinz faces backlash for racially controversial ads

Karabo Ledwaba 16 Oct 2024

Roanna Williams, chief creative officer and co-founder of Boundless with Ben Wagner

Loeries Creative Week

Birdwatching at The Loeries Episode 3: The Energy Episode

12 Oct 2024

The Unilever masterclass was a deep discussion about changing AI's understanding of beauty. Source: Gallo Images

Loeries Creative Week

#Loeries: Teaching AI what real beauty looks like

Lindsey Schutters 11 Oct 2024

Source: © Gallo Images The Creative Circle hosted a panel discussion on the state of SA's advertising industry

Loeries Creative Week

#Loeries: The state of advertising in SA - Ambition. Deliberate. "Let's go, let's do it"

Danette Breitenbach 11 Oct 2024

Neo Segola, chief creative officer, Le Pub / Publicis Groupe and Ben Wagner

Loeries Creative Week

Birdwatching at The Loeries Episode 2: The Emotion Episode

11 Oct 2024

Source: © Gallo Images The Open Chair event,Friends in High Places in partnership with Nedbank, hosted 65 young women in mentoring session on the Cape Wheel

Loeries Creative Week

#Loeries: Young women soar at the Open Chair Cape Wheel mentoring event

Danette Breitenbach 11 Oct 2024

Source: © Gallo Images the excitement is real as Loeries Creative week kicks off

Loeries Creative Week

#Loeries: “The most fun you can have and still call it work*”

10 Oct 2024

Nkanyezi Masango is Chief Creative Officer for Dentsu Creative and B2B creativity jury member this year with Ben Wagner, host of Birdwatching at The Loeries (Image supplied)

Loeries Creative Week

Birdwatching at The Loeries Episode 1: That 5 percent difference and more

10 Oct 2024

Hollard's new campaign from VML: Insure your unsure inspires positivity

Advertising

Hollard's new campaign from VML: Insure your unsure inspires positivity

9 Oct 2024

Bird Watching at the Loeries in its second year, is again the official podcast of this year’s event, in partnership with VML South Africa and Bizcommunity

Loeries Creative Week

#Loeries: Listen to the official podcast Bird Watching at the Loeries during Creative Week

8 Oct 2024

Open Chair, with Nedbank, presents Friends in High Places at Loeries Creative Week

DEI

Open Chair, with Nedbank, presents Friends in High Places at Loeries Creative Week

7 Oct 2024

Dove: Standing for real beauty; changing how AI generates images of beauty

Artificial Intelligence

Dove: Standing for real beauty; changing how AI generates images of beauty

3 Oct 2024

The 2024 New Generation Awards took place recently on Thursday 26 September in Sandton (Image supplied)

Digital

SA Rugby steals the show at the 2024 New Generation Awards

1 Oct 2024

Finance

Hollard’s bold marketing move: Allistair Khanyi appointed group marketing head

20 Sep 2024

VML’s Future Shopper Report 2024: a global snapshot of the modern shopper

Trends

VML’s Future Shopper Report 2024: a global snapshot of the modern shopper

18 Sep 2024

Top CEOs and thought leaders address AI in marketing at upcoming MMA SA Impact Forum

Marketing

Top CEOs and thought leaders address AI in marketing at upcoming MMA SA Impact Forum

9 Sep 2024

This UAE campaign from MullenLowe MENA wants to fix the bias in AI.

Advertising

UAE agencies shine in the 2024 AME Awards shortlist

6 Sep 2024

The young creatives will be coached by Ana Rocha. Source: Supplied.

Advertising

Young South African talents to join elite Creative LIAisons Academy in Las Vegas

5 Sep 2024

Image supplied. Post-merger, VML will operate two distinct brands in the market: the main VML agency, and The Hardy Boys, which will comprise The Hardy Boys and Grey South Africa. L to r: Dale Tomlinson, founder of The Hardy Boys and Jarred Cinman, CEO of VML South Africa

Advertising

Game-changing merger as The Hardy Boys and Grey form new creative agency

3 Sep 2024

Image supplied.

Digital

All the New Generation Awards 2024 finalists

30 Aug 2024

Image by Terry Levin @Bizcommunity.com. AI in Advertising is brought to you by the Association for Communication and Advertising. It examines AI and how it is changing the industry

AI in Advertising

AI in Advertising: AI - The most pressing challenge to the future of our industry

Jarred Cinman 30 Aug 2024

The Loeries unveils diverse 2024 youth committee from Africa and the Middle East

Loeries Creative Week

The Loeries unveils diverse 2024 youth committee from Africa and the Middle East

27 Aug 2024

#WomensMonth: Claudelle Naidoo, GroupM SSA CEO: From inclusion to involvement

Women's Month

#WomensMonth: Claudelle Naidoo, GroupM SSA CEO: From inclusion to involvement

Claudelle Naidoo 23 Aug 2024

The Hardy Boys' Fanta Flavour Fantasy: Be "inside" the iconic orange flavour of Fanta

Promotions & Activations

The Hardy Boys' Fanta Flavour Fantasy: Be "inside" the iconic orange flavour of Fanta

23 Aug 2024

$Source: The Bookmarks The IAB SA Bookmark Awards' winners have been announced with TBWA \ Hunt Lascaris being the big winner on the night$

IAB Bookmarks Awards

#Bookmarks2024: All the IAB SA Bookmark Awards 2024 winners

Danette Breitenbach 16 Aug 2024

Tebogo Skwambane, WPP country manager for South Africa, believes equality is a multifaceted concept that includes equal opportunity, equal pay, and making sure everyone has a voice. Image supplied

Women's Month

Tebogo Skwambane, WPP country manager SA: Everyone needs to have a voice

13 Aug 2024

Kalay Maistry, partner and client services director for Razor PR feels she has to carry forward that bravery that the women of 9 August started. Image supplied.

Women's Month

#WomensMonth: Kalay Maistry – Carrying forward the bravery of the 1956 women

Danette Breitenbach 8 Aug 2024

Reflecting on the journey of a woman in communications

Women's Month

Reflecting on the journey of a woman in communications

Mikateko Maswanganyi 6 Aug 2024

Announcing the judging panel for the Assegai Awards 2024

Direct Marketing

Announcing the judging panel for the Assegai Awards 2024

Issued by DMASA 6 Aug 2024

#WomensMonth: Siphiwe Ledingwane, director of PR, comms & projects at Ipasa on resilience

Women's Month

#WomensMonth: Siphiwe Ledingwane, director of PR, comms & projects at Ipasa on resilience

Karabo Ledwaba 1 Aug 2024

#WomensMonth: VML SA's Ana Rocha - "Women need to take up and own their own space"

Women's Month

#WomensMonth: VML SA's Ana Rocha - "Women need to take up and own their own space"

Danette Breitenbach 1 Aug 2024

Image supplied.

DEI

WPP SA agencies recognised for LGBTQIA+ affirming work

19 Jul 2024

(Image supplied)

IAB Bookmarks Awards

All the IAB 2024 Bookmark Awards' finalists

12 Jul 2024

Source: © Bizcommunity Mercedes-Benz holds the top spot for the second year running in the SA Top 20 Mobility Brandscape

Branding

Part 3: South Africa Speaks: BAV Top 20 Mobility Brands in 2024

Dono White 4 Jul 2024

2024 Effie Awards South Africa judges announced

Events & Conferencing

2024 Effie Awards South Africa judges announced

Issued by Association for Communication and Advertising 3 Jul 2024

Image supplied. VML South Africa’s recent 360 ad campaign for Cadbury LunchBar campaign was born from a rebellious irreverence and ‘back to magic’ approach. And fun!

Advertising

#BehindtheCampaign: #thelunchbarman has it figured out

24 Jun 2024

Cannes Lions

#Cannes2024: All the South African winners

Danette Breitenbach 24 Jun 2024

Source: © 123rf PlayStation leads the way in Mzanzi in SA Top 20 Play Brandscape

Branding

Part 2: South Africa Speaks: BAV Top 20 Playtime Brands in 2024: PlayStation leads the way

Dono White 21 Jun 2024

#YouthMonth: The Open Chair revived to create more senior seats for women in the industry

Youth Month

#YouthMonth: The Open Chair revived to create more senior seats for women in the industry

Danette Breitenbach 11 Jun 2024

#YouthMonth: Nothemba Belle - From palaeontology to strategy

Youth Month

#YouthMonth: Nothemba Belle - From palaeontology to strategy

Danette Breitenbach 10 Jun 2024

Advertising

VML South Africa and Vodacom to part ways as contract completion nears

10 Jun 2024