Brand perception | Bizcommunity

News

The 2024 Township CX Report is here

Research

The 2024 Township CX Report is here

21 hours

2024 Township CX Report: Insights for brands navigating South Africa's township economy

Marketing

2024 Township CX Report: Insights for brands navigating South Africa's township economy

Issued by Rogerwilco 1 day

Source: © 123rf The 20th edition of the Sunday Times GenNext Awards winners have been announced

Youth Marketing

Sunday Times GenNext Awards crowns the coolest of the cool crowd

2 days

Social Places launches AI responses and sentiment analysis powered by ChatGPT & BARD

CRM, CX, UX

Social Places launches AI responses and sentiment analysis powered by ChatGPT & BARD

Leroy Meyer, Issued by Social Places 1 day

Bridging the gap between innovation and authenticity

Digital

Bridging the gap between innovation and authenticity

Kalyn Fagan, Issued by Motherland OMNi 12 Nov 2024

Fortune favours the bold

Design

Fortune favours the bold

Issued by Just Design 11 Nov 2024

Architecture & Design

Ways to align your workspace with your brand

Issued by Trend Group 28 Oct 2024

Vodacom now! wins gold for the third consecutive year

Digital

Vodacom now! wins gold for the third consecutive year

Issued by New Media 14 Oct 2024

SA tops business events study list

Tourism

SA tops business events study list

13 Sep 2024

Marketing

Unlocking growth: How SA's brand strength fuels tourism arrivals

Thembisile Sehloho 25 Jul 2024

Mastering effective communication in small business is the key to success

SMEs

Mastering effective communication in small business is the key to success

Denise Maré, Issued by SAICA 9 Jul 2024

Source: © Bizcommunity Mercedes-Benz holds the top spot for the second year running in the SA Top 20 Mobility Brandscape

Branding

Part 3: South Africa Speaks: BAV Top 20 Mobility Brands in 2024

Dono White 4 Jul 2024

Challenge yourself to think like a Zoomer. How to sell more to tomorrow’s biggest customers

IMC Conference

Challenge yourself to think like a Zoomer. How to sell more to tomorrow’s biggest customers

Issued by IMC Conference 6 May 2024

Unleashing the power of purpose-driven business

Advertising

Unleashing the power of purpose-driven business

Issued by Ignition Group 25 Apr 2024

Y, vibrating on high frequency

Radio & Audio

Y, vibrating on high frequency

Issued by YFM 99.2 4 Apr 2024

The power of many: How a multimedia approach enhances products and business

Marketing

The power of many: How a multimedia approach enhances products and business

Nick Efstathiou, Issued by OFM Radio 15 Mar 2024

Customer centricity is queen – why the global language of customer-first economy speaks volumes in Africa

SMEs

Customer centricity is queen – why the global language of customer-first economy speaks volumes in Africa

Issued by OriginalNerdsZA 12 Feb 2024

Image supplied. Sponsorships must be fit for purpose and fit for business says Judith Mugeni.

Marketing

#BizTrends2024: Judith Mugeni - Sponsorships must be fit for purpose and for business

Judith Mugeni 5 Feb 2024

Image supplied. Madelene Cronje, digital campaign lead, +OneX, says machine learning is powerful, bit it is not a substitute for human insight

Digital

Unlocking ROI in digital marketing: The power of human insight and a test-and-learn culture

Madelene Cronje 5 Feb 2024

#BizTrends2024: Lebo Madiba – The future lies in harmonious marriage of AI and human creativity

Marketing

#BizTrends2024: Lebo Madiba – The future lies in harmonious marriage of AI and human creativity

Lebo Madiba 29 Jan 2024

Celeste Sirin, founder/CEO of Employer Branding Africa

Trends

#BizTrends2024: Transition of employer branding – reflection and forecasts

Celeste Sirin 29 Jan 2024

Source: © 123rf Charlie Wannell, head of marketing, Mediamark shares three learnings on branding from when MediaMark rebranded

Branding

3 lessons for rebranding

Charlie Wannell 22 Nov 2023

#BehindTheBrandManager: Behind the wheel of Isuzu SA's marketing: An interview with Ziphindiwe Ngcobo

Dealers

#BehindTheBrandManager: Behind the wheel of Isuzu SA's marketing: An interview with Ziphindiwe Ngcobo

Imran Salie 26 Oct 2023

Maximise campaign impact with Invibes' DCO

Advertising

Maximise campaign impact with Invibes' DCO

Issued by Invibes Advertising 18 Oct 2023

Unleashing the power of B2B influencer marketing with the new groundbreaking Ogilvy study

Research

Unleashing the power of B2B influencer marketing with the new groundbreaking Ogilvy study

Issued by Ogilvy South Africa 3 Oct 2023

Media monitoring company Novus Group gives three of the pillars for measuring for PR success.

PR & Communications

3 pillars to unlock the secrets to PR success

2 Oct 2023

Source: © 123rf The public relations sector evolved, and so the role of PR professionals has undergone a profound transformation

PR & Communications

Magna Carta PR experts view the future of PR

7 Aug 2023

Media

Brand Finance Media rankings: Twitter down while Google maintains top spot for third year running

27 Jun 2023

Source: © JD Power Tesla has a high Sustainability Perceptions Value but weaker CSRHub scores

ESG

Greenwashing puts billions at risk for the world's biggest brands

23 Jun 2023

Quality is king: Why ad UX should be top priority for advertisers

CRM, CX, UX

Quality is king: Why ad UX should be top priority for advertisers

Issued by Invibes Advertising 13 Jun 2023

Navigating opportunities for alcohol brands in an economic slowdown

FMCG

Navigating opportunities for alcohol brands in an economic slowdown

Oresti Patricios, Issued by Ornico 29 May 2023

BTS in the winning McDonalds advert.

Advertising

Warc Effective 100 rankings for 2023 released

22 Mar 2023

Social Media

Meltwater releases report on brands' social media usage in Africa

Issued by Meltwater 17 Jan 2023

#BizTrends2023: Connecting with the disconnected youth. 3RC's learnings for brands

Youth Marketing

#BizTrends2023: Connecting with the disconnected youth. 3RC's learnings for brands

Kay Cheytanov, Issued by 3RC 9 Jan 2023

Mpact Plastics recognised at 2022 Gold Pack Awards

Packaging

Mpact Plastics recognised at 2022 Gold Pack Awards

Issued by Mpact 15 Nov 2022

Mpact celebrates 6 Gold Pack 2022 finalist positions

Manufacturing

Mpact celebrates 6 Gold Pack 2022 finalist positions

Issued by Mpact 22 Sep 2022

Omnichannel retail: Are your online and offline experiences consistent?

Retailers

Omnichannel retail: Are your online and offline experiences consistent?

Beate Stiehler-Mulder & Nicole Cunningham 19 Sep 2022

Marketing

From Santa to Elsa: Influencer marketing is a tale as old as time

Savon Matjane 15 Sep 2022

Retailers...listen to your customers but stay within the law

Regulatory

Retailers...listen to your customers but stay within the law

Nomaswazi Nxumalo 18 Jul 2022

Hive brings you Think Wi-Fi

Media

Hive brings you Think Wi-Fi

Issued by Spark Media 18 Jul 2022

Supplied. The Sustained Growth Category Grand Prix for Good was awarded to Leo Burnett Beirut for ABAAD (Dimensions) – Resource Center for Gender Equality

Advertising

Warc Awards for Effectiveness award 6 Grands Prix

24 Jun 2022

supplied: Janet Berger, creative strategist, Flow Communications

Retail

Pivoting on brand belief for brand success & consumer benefit

Janet Berger 14 Mar 2022

The legacy infrastructure conundrum: what business leaders should know

Technology

The legacy infrastructure conundrum: what business leaders should know

Deshni Harricharan 7 Feb 2022

Source: ©Andrea Piacquadio

Trends

10 global consumer trends setting the course for 2022

25 Jan 2022

Airport advertising returns to the limelight as air travel surges

Advertising

Airport advertising returns to the limelight as air travel surges

16 Nov 2021

#PRaisethePR: Delia Sieff, head of communications at SAP Africa

PR & Communications

#PRaisethePR: Delia Sieff, head of communications at SAP Africa

Evan-Lee Courie 18 Oct 2021