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News

Publishing

African publishing is being revolutionised – report explores trends in 6 countries

Tinashe Mushakavanhu 3 hours

Source: © 123rf Vincent Maher, CEO at True I/O, gives seven lessons from AI creative optimisation

AI in Advertising

AI in Advertising Part 2 of 3: Seven lessons from AI creative optimisation in SA

Vincent Maher 4 hours

Source: © 123rf A handbook has been published ahead of the US elections as a resource for newsrooms worldwide to battle fake news

Media Freedom

Newsroom blueprint to combat AI and fake news published ahead of US elections

1 day

Hunter’s Premium Cider refreshes summer with the soundtrack of uk'fosta

FMCG

Hunter’s Premium Cider refreshes summer with the soundtrack of uk'fosta

Issued by Heineken Beverages 1 Nov 2024

Source: © 123rf Scopen’s Sustainability Study in Latin America has found that a focus of communication practices in the region is to promote equality

Marketing

Part 2: Scopen 4th Latam Sustainability Study: Communications promote gender equality

1 Nov 2024

VS Gaming Weekly season 4 welcomes: New hosts, thrilling leagues, and celebrity guests!

Sponsorship

VS Gaming Weekly season 4 welcomes: New hosts, thrilling leagues, and celebrity guests!

Issued by Levergy 31 Oct 2024

How to advertise to South African high-net-worth individuals

Online Media

How to advertise to South African high-net-worth individuals

Issued by Broad Media 31 Oct 2024

Media24 starts transition to a fully digital media company

Media

Media24 starts transition to a fully digital media company

31 Oct 2024

Source: © Provoke Media Razor PR, Clockwork and Magna Carta excelled at the recent 2024 Global Sabre Awards

PR & Communications

Elite of the elite: SA's Razor PR, Clockwork and Magna Carta excel at Global Sabre Awards

Danette Breitenbach 30 Oct 2024

Source: © 123rf Involving employees in sustainability strategies is key to future success says Scopen’s 4th edition Sustainability Study in Latin America report

Marketing

Part 1: Scopen 4th Latam Sustainability Study: 6 key findings

29 Oct 2024

Rihanna was interviewed by kid influencer. Source: Puma

Promotions & Activations

How kid influencers stole the show at Rihanna’s Fenty x Puma launch

Karabo Ledwaba 29 Oct 2024

(Image supplied)

Marketing

Seth Godin: Ethical marketing and the importance of real value over short-term attention grabs

Mongezi Mtati 28 Oct 2024

Marketing

Dispatch from Pennsylvania: How marketing affects swing voters as US election looms

Dave Bussiere 28 Oct 2024

Iveco launches initiative to boost women’s role in logistics

Distribution

Iveco launches initiative to boost women’s role in logistics

29 Oct 2024

Dis-Chem’s World of Beauty: A global beauty experience

Health & Beauty

Dis-Chem’s World of Beauty: A global beauty experience

Issued by The Publicity Workshop 25 Oct 2024

Jacaranda FM announces #HerPerfectPitch2024 winner: Empowering women entrepreneurs in South Africa

Radio & Audio

Jacaranda FM announces #HerPerfectPitch2024 winner: Empowering women entrepreneurs in South Africa

Issued by Jacaranda FM 25 Oct 2024

Cybersecurity Awareness Month: PR dos and don’ts for a company data breach

Digital

Cybersecurity Awareness Month: PR dos and don’ts for a company data breach

Adam Hunter, Issued by Hook, Line & Sinker 25 Oct 2024

Andani.Africa celebrates Afreximbank’s $2bn investment in Africa’s creative economy

Media

Andani.Africa celebrates Afreximbank’s $2bn investment in Africa’s creative economy

Issued by Andani 25 Oct 2024

Wishing South Africa’s class of 2024 the best of luck in their matric exams

Higher Education

Wishing South Africa’s class of 2024 the best of luck in their matric exams

Issued by Rosebank College 24 Oct 2024

The winners were announced on Thursday night. Source: Supplied.

Marketing

Effie Awards SA: Halo and Pineapple's bold campaign claims Grand Effie, Ogilvy takes home 9 Effie Awards

25 Oct 2024

Source: © 123rf According to the research participants the disconnect between CCOs and the executive suite is significantly impacting media relations strategies

PR & Communications

Communications and C-Suite disconnect impacts negatively on media

25 Oct 2024

2024 White Star Miss Soweto Top 20 finalists unveiled: A celebration of empowerment and diversity

Events

2024 White Star Miss Soweto Top 20 finalists unveiled: A celebration of empowerment and diversity

Issued by OnPoint PR 24 Oct 2024

Chicken Licken reminds South Africans that ‘It’s the Little Things that Satisfy Us Most’

Advertising

Chicken Licken reminds South Africans that ‘It’s the Little Things that Satisfy Us Most’

Issued by Joe Public 24 Oct 2024

Trick or treat? Halloween spending set to decline this year

Retail

Trick or treat? Halloween spending set to decline this year

24 Oct 2024

Where brands and gamers meet: The untapped potential of the gaming market

Research

Where brands and gamers meet: The untapped potential of the gaming market

Issued by Dentsu 24 Oct 2024

Source: © 123rf Platforms such as Instagram, Facebook and TikTok have become crucial components of the digital advertising landscape

Digital

SA's digital ad revenue hits new all-time high with almost 40% share of overall advertising market

Paula Hulley 24 Oct 2024

South Africans continue their love affair with discounts as inflation dips

Sales

South Africans continue their love affair with discounts as inflation dips

24 Oct 2024

How AAA prepares students for the future of advertising

Education

How AAA prepares students for the future of advertising

Issued by AAA School of Advertising 24 Oct 2024

Source: © 123rf The results from the MDPMI consumer survey show that online platforms’ influence on news consumption

Media

MDPMI consumer survey shows 77% respondents access news on social media platforms

24 Oct 2024

New Media soars – with 9 gold wins in New York

Marketing

New Media soars – with 9 gold wins in New York

Issued by New Media 24 Oct 2024

8 Cannes Lions! Insights from working on a global award-winning campaign

Advertising

8 Cannes Lions! Insights from working on a global award-winning campaign

Issued by Neto+Shookan 23 Oct 2024

Sanlam revealed that the comedy show was in fact a marketing campaign. Source: Supplied.

Marketing

Sanlam teams up with Mpho Popps for financial literacy marketing campaign

23 Oct 2024

Suhana Gordhan of LoveSong to lead Radio & Audio at The One Show 2025

Advertising

Suhana Gordhan of LoveSong to lead Radio & Audio at The One Show 2025

23 Oct 2024

Source: Reuters.

Economy

#BRICS2024: South Africa sees Russia as a valued ally, Ramaphosa tells Putin

Tannur Anders and Bhargav Acharya 22 Oct 2024

NESTLÉ MILO: Fuelling the future

Advertising

NESTLÉ MILO: Fuelling the future

Issued by Milo 23 Oct 2024

The ultimate Black Friday 2024 marketing tool for South African businesses

Online Media

The ultimate Black Friday 2024 marketing tool for South African businesses

Issued by Broad Media 23 Oct 2024

Why empathy is redefining customer experience in a digital world

CRM

Why empathy is redefining customer experience in a digital world

Liezel Jonkheid 22 Oct 2024

Source: © 123rf People are increasingly seeking depth, authenticity, and sensory richness in their experiences, aiming to engage with the world in meaningful ways. this is one of five macro trends identified by the Accenture Life Trends 2025 report

Digital

5 global macro trends and consumer insights from the Accenture Song's Life Trends 2025 report

22 Oct 2024

Media

Ad evolution: Digital overtakes traditional media

22 Oct 2024

Tuks Camerata nominated for 2024 South African Music Award

Higher Education

Tuks Camerata nominated for 2024 South African Music Award

Mmaradikesa Prudance, Issued by University of Pretoria 22 Oct 2024

Parenting Experience Plus (+) 2025 offers solutions based on interaction between parents and brands

Events

Parenting Experience Plus (+) 2025 offers solutions based on interaction between parents and brands

Issued by BabyYumYum.co.za 21 Oct 2024

A new wave of action for SMEs: 2024 Women In Tech Innovator Trust Conference

SMEs

A new wave of action for SMEs: 2024 Women In Tech Innovator Trust Conference

Issued by The Innovator Trust 21 Oct 2024

Marketing

Why brand marketing is important for your business even though you only want sales

Issued by Firejuice 18 Oct 2024

Andani.Africa spotlights the success of the leading contemporary African art fair, FNB Art Joburg

Research

Andani.Africa spotlights the success of the leading contemporary African art fair, FNB Art Joburg

Issued by Andani.Africa 18 Oct 2024

#OrchidsandOnions: Toyota challenges the bakkie label with Hilux’s enduring legacy

Advertising

#OrchidsandOnions: Toyota challenges the bakkie label with Hilux’s enduring legacy

Brendan Seery 21 Oct 2024

Spook up your Halloween with decadent Lindt treats!

FMCG

Spook up your Halloween with decadent Lindt treats!

Issued by Ninety9cents 17 Oct 2024

PR Worx's Madelain Roscher: 23 lessons learnt over 23 years

PR & Communications

PR Worx's Madelain Roscher: 23 lessons learnt over 23 years

Madelain Roscher 18 Oct 2024

Source: © 123rf

TV

Loadshedding pause leads to TV viewership rise, but challenges remain

18 Oct 2024